Nailing your niche helps you create your ideal clients and craft your winning marketing message. You know what your clients want, and you know how and where to find them. When people know exactly whom you support/help, they can easily refer clients to you. If you’re at a networking event or cocktail party and tell people you help single women find Mr. Right, you may have a better chance of referral/getting hired without further explanation than just saying you’re a relationship coach.
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As with anything in life, business women, entrepreneurs and coaches are not immune from self-sabotaging even their most hopeful ventures. All the degrees, creativity, brilliance, marketing funnels, strategies and tricks do not make up for the 3 biggest blunders that keep entrepreneurs overwhelmed, overworked and underpaid.
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Business is not what I expected. I’m struggling to find my ideal clients. I can’t seem to get past my own money stories and beliefs to charge what I’m worth. I really want to charge premium prices for the all the value I’m giving. I opened my business so that I can do what I love and make money. Now, all I do is work and I don’ t feel like I’m making money. Should I just go find another job and not worry about how I’m going to pay my bills?
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Growing up I wanted a life that I would be hopelessly and fabulously in love with. Over 40 years later, I've stepped out in faith and I'm living it.
I love children, Jesus, food, kayaking, the beach, traveling, romantic movies, murder mystery movies, Dolly Parton, and supporting Spiritual Women Coaches to Grow and Scale their Coaching Businesses to Multiple 6 or 7-Figures to their Income, with Signature High-Ticket Coaching Offers.
I am also a fashion designer, artist, painter, head-over-heels in love mommy to an amazing little girl, writer, entrepreneur, avid reader, and a budding guitar player.
My soul is a writer who lives on the beach, and I don't take myself too seriously.
La vie est belle!
Cheers,
MiMi Dabo
High-Ticket Business Coach
