Entrepreneurship isn’t a walk in the park for many coaches and it can be even more challenging if your goal is to create an online community of raving fans and future clients who are inspired by your commitment to making an impact in their lives. You’ve invested time, energy and money. Is your website creating a steady stream of qualified prospects for your coaching business?
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At my lowest point, a client offered to pay me, and I told her, “It’s ok, I’ll do it for free.” She said no to the freebie and wrote a check for the payment. She later told me she felt completely disempowered and disrespected by my assumption that she didn’t think highly enough of herself to pay for her own personal development.
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As coaches we constantly get messages about the “perfect niche.” How we can discover it. Why having a niche is good for business, and how we might fail without them. There is a huge difference, however, between just discovering a niche and nailing a viable coaching niche.
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Nailing your niche helps you create your ideal clients and craft your winning marketing message. You know what your clients want, and you know how and where to find them. When people know exactly whom you support/help, they can easily refer clients to you. If you’re at a networking event or cocktail party and tell people you help single women find Mr. Right, you may have a better chance of referral/getting hired without further explanation than just saying you’re a relationship coach.
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Growing up I wanted a life that I would be hopelessly and fabulously in love with every day. 40 years later, I stepped out in faith and I am creating it.
I love children, Jesus, food, kayaking, the beach, traveling, romantic movies, murder mystery movies, and supporting women to powerfully create the life and business of their dreams.
I am a Transformational Life Coach + Business and Money Mindset Coach for Women Entrepreneurs, Coaches and Healers.
I am also a fashion designer, artist, painter, head-over-heels in love mommy to an amazing little girl, writer, entrepreneur, avid reader, and really awful guitar player.
Before stepping out in faith and creating what I actually want in my life, I was an attorney, accountant, model and someone's wife.
My soul is a writer who lives on the beach, and I don't take myself too seriously.
La vie est belle!
