Let’s talk about the Taylor Swift Billionaire Era!! Today we’re doing something a little different.
We’re diving into what the ‘Taylor Swift Billionaire Era’ teaches us about our own coaching businesses – attracting, enrolling, working with and retaining high-end coaching clients who love investing in what they desire.
According to ‘Bloomberg,’ Taylor Swift is now in her Billionaire Era.
When my 11-year-old daughter learned in one of her classes that Taylor Swift had earned billionaire status and entered into her Billionaire Era on Friday, she went into full on business coach mode and had two questions for me.
“Mum, what can women coaches who partner with God learn from Taylor Swift’s Billionaire Era even though she’s an entertainer?”
She added, “What lessons can you take away from this for your clients?”
It think these are great questions.
And while neither one of us are ‘Swifties,’ we’re both tenacious, a trait that I’ll bet Taylor Swift leverages quite well.
I’ve thought about this a bit today.
Not just because Taylor Swift is in her Billionaire Era now, but because it puts the spotlight on what slightly triggers me about why many women coaches are milestones behind men when it comes to making money.
We focus too much (quite heavily) on the HOW as if all the answers are outside of us – out there yonder, instead of keeping our eyes on Why and What.
Why does it ridiculous? Because many of us who claim to partner with God, Jesus and the Holy Spirit in our coaching businesses do this too. Seek the how outside of the I AM already working within us. The wisdom God has already given us.
Waiting….. Afraid to shine. Making excuses for why we can’t. The Kids. The relationship. The work. The resources. The money. Playing Small. Shrinking our brilliance. Downplaying our magic. Dulling our shine.
We’re our own worst nightmares.
Waiting for permission from someone else… trying to fit into someone else’s skinny jeans version of who they think we should be. Trying to squeeze into another mainstream coaching strategy box that we outgrew when we partnered…
with God, the Creator of the universe.
with Jesus, the greatest teacher ever.
with the Holy Spirit, our best friend and comforter who reminds us of who we are, and of the TRUTH- who God says we are and what we can do when we allow Him to work through us – the Extraordinary.
But I digress.
Let’s get back to what this means for your own version of the Taylor Swift Billionaire Era. Whatever you decide your version looks like for you.
Choosing Your Version of The Taylor Swift Billionaire Era
Building a simple and highly profitable coaching business without sacrificing their faith, fun, freedom, family and health.
One recurring question lately I’ve gotten in my community (and if you’re a coach in any coaching niche, it won’t come as a surprise to you), is “how do I make $100K a month?”
There are so many (way too many) tactics, tricks, hacks, steps, formulas, blueprints, and let’s not forget hidden secrets to hitting 100K months in your coaching business.
The mainstream business coaching world is overflowing with them. Yet few are creating healthy 6-figure years (after taxes), let alone 6-figure months. So, what’s going on here?
It’s something we can learn from the way Taylor Swift runs her business before and during her Billionaire Era.
And how we can implement those lessons in our own coaching businesses starting now.
Who are High-End Coaching Clients?
Taylor Swift’s business is another reminder that high-coaching clients are NOT people with money waiting around for you to show up.
We’ve seen over and over again in industry after industry, and niche after niche that high-end clients, and for our purposes, high-end coaching clients are simply clients who are irrationally passionate about creating their deepest desires or their greatest commitment.
No matter what.
High-End coaching clients like the ‘Swifties’ are simply the 100%, all in, fully committed folks who know they’re resourceful enough to create the time, money, energy and resources to get what they’re irrationally passionate about – what they want.
The 3 Key Outcomes for Your Billionaire Era
There are 3 core outcomes other than IMPACT, that we must measure in our coaching businesses daily, weekly, monthly, quarterly, semiannually, annually, every 18 months and every 36 months.
Those are Leads, Sales and Profits.
These 3 simple Key Outcomes can make or break a coaching business.
As a high-end coaching clients business coach and a former high-ticket profit explosion accountant, I’ve seen under the coaching business hood of too many 7-figure coaches who on paper are averaging $240K months and $2.1 Million/year, only to end up with $1,800 profit for the entire year (yes, you read that right).
Over the last 2 weeks, I’ve received over 11 different ‘Swiftie’ emails with coaches launching Swftie Era pods to catch up on Taylor Swift’s movie and creating more income.
For fun, I signed up for one of these pods this yesterday and true to style this morning, the first point of business was coming together to share top secrets to hitting $100K months.
You could have pushed me over with a feather.
How to Hit $100K Months in Your Coaching Business
Let’s uncomplicate this and do the math.
From a high-end coaching clients’ perspective, how many $100K or $250K or even $75K high-ticket coaching offers does one need to make $100K months? Or million-dollar quarters, or million-dollar years?
How many high-tickets sales will it take? 4? 5?
Is how to hit $100K months the better question for creating sustainable profits? Should we focus on finite XK months, or move on to the bigger picture? Looking beyond another finite K month.
How many $100K in 10 days headlines have we all seen in the coaching industry. If it actually worked that way for a long-term, profitable, sustainable business, your cat would be hitting $100K days daily.
The real deal is identifying the pulse of creating a coaching business that wraps around your beautiful life.
What It Takes to Create Your Version of the Taylor Swift Billionaire Era
A LOVE Letters Coaching business you want to write home about, one you want to share about, one that you want to scream from the rooftops about, like Taylor Swift does with her music and her albums. She creates a body of work she loves and her ‘Swifties’ literally write home about it and scream about it from the rooftops.
Let’s start here. Why do you do what you do? What about it lights you up the most and how can you tap into that to create a potent body of work that you and everyone else want to write home about.
A potent body of work and content ecosystem that’s so activating that google, your colleagues, podcast hosts, and your raving community become your sales pages for you online and offline.
A potent body of work that implicitly has messaging that’s so powerful it attracts only pre-sold high-end coaching clients because they’re already SOLD on the outcomes you co-create together.
A potent body of work that has powerful content pouring out of you the way potent music pours out of Taylor Swift for her fans.
Content that your raving community cannot look away from. So good, they’ll make coaching friendship bracelets for each other featuring the names of your high-ticket coaching offers.
And moving on.
What rabbit hole can you create for your audience and your leads? How can it seem like you’re everywhere even if you’re home enjoying sweet slumber in your bed?
Taylor Swift is not a billionaire today only because of her tours. No, it’s her powerful intellectual property. You can find her everywhere online. You can spend hours going through her products’ rabbit hole.
Let’s look at your high-end coaching clients rabbit hole for your coaching business.
What videos, blogs, podcasts, articles, searchable googleable evergreen content can you create that keeps your people hooked for 7 to 10 hours in total? It’s unlimited, really.
Just like you googling Taylor Swift and going down her product rabbit hole and content ecosystem, if your folks google you, what comes up?
Digital assets or even books create leads, sales and profits that lead to $100K months faster than the latest guru high-ticket sales script or formula.
And it’s the easiest way to get back your time because you’re pressing the gas on attracting and enrolling pre-sold high-end coaching clients and maximizing high-ticket profit explosion.
Finally, while we both know there’s specific actions that we do need to focus on to create a billion-dollar era, $100K months or whatever number floats your boat, this one is KEY.
Make Buying Fun
Make Buying Fun.
Take a script from Taylor Swift’s billionaire era book. How much fun do ‘Swifties’ have planning to see her shows, getting the tickets, planning their outfits, enjoying the experience, the whole thing.
How can you make buying fun for high-end coaching clients that find your offers and want to take that next step to their greatest dream, outcome, deepest desire, long-time problem, big challenge (whatever outcomes you co-create together)?
Do you understand her and what she truly wants?
Do you understand and know how your coaching offer fits into her challenge or desire and her life?
Do you know how to create messaging that captivates her and activates her into your world? Not just basic messaging, but the kind of content that shifts and changes how she sees the problem/desire/challenge/commitment? At the cellular level?
Because when you do this, and she feels deeply seen, deeply heard, deeply understood (like the Swifties do), buying comes fun (again).
When buying is fun for high-end coaching clients, it makes high-ticket sales or selling any high-ticket coaching offers extremely pleausrable, and makes delivery of your services even more fun because you’re working with folks you love and can be yourself with.
No coaching guru template or high-ticket sales script required.
Straight out of your own Prosperous Womb.
And for more on making buying fun and creating your own version of the Taylor Swift Billionaire Era, join the Prosperous Womb Email below.
What is ONE Insight you’re taking away from this “What the Taylor Swift Billionaire Era Teaches Us About High-End Coaching Clients” Post, and how will you apply it to your coaching business today?
Please share this Post with other Women Coaches Partnering with God to Serve High-End Coaching Clients DEEPER with Bespoke, Transformational High-Ticket Coaching Offers.
Cheers, MiMi Dabo, High-Ticket Business Coach & Profits Midwife at The Prosperous Womb.
To dive even deeper, join the Prosperous Womb email community at The Prosperous Womb. www.theprosperouswomb.com | www.prosperouswomb.com.
Prefer to watch videos? Skip Netflix for the High-End Coaching Clients YouTube Channel.
